World Radio Day is being observed tomorrow (Monday) to highlight the importance of radio as a key medium of educating people, providing information and promoting freedom of expression across cultures.
The theme for this year’s World Radio Day is “Radio and Peace”.
On this day, Pakistan Broadcasting Corporation is organizing a grand dialogue among FMs, Stream Channels and OTT platforms to discuss the emerging new digital broadcasting ecosystem at Radio Pakistan Headquarters Islamabad.
The dialogue would help shape new opportunities for the broadcasters and listeners to cope with the challenging role and scope of broadcasting industry.
As part of this main event in Islamabad, similar events will also be held at the provincial headquarters including Lahore, Peshawar, Karachi, Quetta, Muzaffarabad and Gilgit through zoom the same day. The dialogue is aimed at communication, collaboration, cooperation and critical thinking for development and effectiveness of broadcasting media in the Country.
It is pertinent to mention that Radio is an important source of mass communication in the present era, which remains vital during war, peace, catastrophe and pandemic.
Source: Radio Pakistan